
San Diego's Multifamily Specialist
San Diego Apartment Broker
& Multifamily Specialist
Selling San Diego apartment buildings others couldn't — through better positioning, targeted buyer outreach, and deal strategy.
$150M+
Closed
12+ Yrs
SD Experience
465+
Units Sold
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$150 Million +
Apartment Transactions
12+ Years
San Diego Experience
2–50
Units — Exclusively Apartments
200
Properties Managed
200 Years
Combined Experience
10,000
Units Sold
$3 Billion+
Firm-Wide Sales
Backed by
CORFAC International Member
Featured & Verified On
What Typically Goes Wrong
Why San Diego Apartment Listings Stagnate
Many buildings sit on the market not because of a lack of demand, but because of a failure in strategy. In the current interest rate environment, simply "listing" a property is not enough.
1
Pricing Lag
Using 12-month-old comps in a 30-day market. By the time your listing hits, your price is already disconnected from what buyers are actually underwriting.
3
Narrative Gaps
Failing to prove value-add potential, such as verified ADU capacity or stabilized pro-forma caps. Buyers need a story, not just a listing sheet.
2
Narrow Exposure
Relying on public portals (LoopNet/CoStar) while ignoring private 1031-exchange capital. The best buyers are often off-market — they won't find your listing on a portal.
4
Market Fatigue
Overexposing an asset until it becomes "stale" to qualified buyers. Once a property has been on-market too long, even good deals get overlooked.
Proven Results
How We Solve What Others Can't
Proven Results
4-Unit Multifamily
The Strategy: Positioned around $100K in major capital improvements, creating a "turnkey" narrative for a low-maintenance investor.
Result
$925,000
Sold Above Asking
Spring Valley
4-Unit Multifamily
The Strategy: Targeted 1031-exchange buyers specifically seeking immediate 5% CAP performance with renovated interiors.
Result
$795,000
Stabilized Close
Paradise Hills
SFR + ADU Play
The Strategy: Identified and proved the lot's capacity for 3 additional ADUs, pivoting the asset from a single-family play to a high-density development.
Result
$650,000
$81K Over Asking
Alpine / Rancho SD
234-Unit Institutional
The Strategy: Executed a surgical, off-market campaign to protect tenant stability and reach institutional capital directly — after a national brokerage failed.
Result
$54.1M
Off-Market Sale
Controlled Exposure vs. Open Market
Not every San Diego property should be blasted on the MLS. High-unit counts or sensitive tenant profiles often require a discreet, off-market approach.
We evaluate each asset to determine if a public launch or a targeted private outreach will net the highest price with the least friction. The wrong exposure strategy can cost you more than a bad price — it can cost you the deal entirely.
Open Market
Maximum exposure through MLS, LoopNet, CoStar, and broker networks. Best for well-positioned assets that benefit from competitive bidding.
Broad Reach
Controlled Exposure
Private outreach to vetted 1031 buyers, institutional capital, and our direct investor network. Best for larger assets or sensitive situations.
Targeted & Discreet

Featured Case Study
The Heritage — 56 Units, El Cajon
$12.95M
Sale Price
4.88%
Cap Rate
56
Total Units
6.36%
Pro Forma Cap
Full studs-up renovation positioned as core-plus investment in East County. Strategic buyer targeting through private capital network. In-unit W/D, central AC, gated entry, resort pool amenities.
Brokerage Services
Apartment Brokerage & Multifamily Services
Full-service multifamily brokerage for San Diego apartment owners and investors — from initial valuation through closing.
Rent & Market Survey
Accurate, neighborhood-level rent data and market positioning for 2–50 unit properties.
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12+
Years in
Multifamily
About
Arby Eivazian — San Diego Apartment Broker
With over $150 million in closed transactions and 12+ years specializing in San Diego multifamily, I help apartment owners maximize value, avoid costly mistakes, and make informed decisions about selling, exchanging, or evaluating their properties.
As a licensed commercial agent and member of the California Association of Realtors, my approach is hands-on, data-driven, and tailored to your goals. Having personally invested in, remodeled, and managed income properties, I understand both the numbers and the day-to-day realities of ownership.
Deal of the YearSD Business Journal Finalist
Brokers Finalists
Awards & Recognition
Industry Awards & Press Coverage
Deals of the Year Finalist
San Diego Business Journal
2021
Recognition of Excellence
San Diego Association of REALTORS (SDAR)
2019 · 2020 · 2021
40 Under 40
San Diego Association of REALTORS (SDAR)
2019
As Seen In
SD Business Journal
RENTV
ConnectCRE
MultifamilyBiz
Daily Journal
Transaction Map
Deals Across San Diego County
Every pin is a closed transaction — from 4-unit cottages in City Heights to 234-unit communities in Alpine.
Arby is an asset to the San Diego real estate market and we will definitely work with him for any property deal we pursue in the future.
Walter Phillips
CEO, SD Youth Services
Apr 3, 2026
San Diego Apartment Market Update Q1 2026: Recent Sales, Cap Rates & What Owners Should Know
San Diego Apartment Market — Q1 2026 Key Takeaways Recent Q1 sales show apartment pricing from roughly $200K/unit to $600K/unit Confirmed cap rates ranged from about 3.11% to 8.16% Premium neighborhoods like Pacific Beach, Hillcrest, North Park, and University Heights continued to command aggressive pricing East County and yield-oriented submarkets continued to attract buyers focused on stronger returns The biggest pricing mistake owners can make right now is using broad averages instead of...

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